Refined her visual identity with a coastal color palette, thoughtful typography, and a custom monogram suite that instantly feels handmade, personal, and elevated.
Designed a completely new Shopify website from the ground up. Clean, coastal, intuitive, and built to showcase her embroidery in a beautiful, user-friendly way. Every page was created with simplicity, clarity, and her signature handmade charm in mind.
Implemented best practices such as keyword structure, page descriptions, and backend setup to make the brand easier to find, improve search visibility, and support long-term organic growth.
Developed cohesive social posts, gallery layouts, and branded accents that carry her coastal aesthetic through every touchpoint.
Created a tailored caption bank, storytelling prompts, and posting structure designed to highlight craftsmanship, process, and personality.
Set up and connected her GMB profile to increase local visibility and improve searchability for custom embroidery services.
Provided hands-on guidance so she feels confident updating her site, managing inquiries, and maintaining her brand on her own terms.
Katie Conley, Three Little Palms
- Katie Conley
Three Little Palms
and the way she translated my heart, my life, and my loves into my brand and website was extraordinary. She elevated my vision far beyond what I imagined, and her professionalism, creativity, and genuine care made the entire experience exceptional."
Maddie’s listening skills are truly unmatched, and the way she translated my heart, my life, and my loves into my brand and website was extraordinary. She elevated my vision far beyond what I imagined, and her professionalism, creativity, and genuine care made the entire experience exceptional."
Thank you!
Let’s build a digital presence that feels polished, personal, and uniquely yours.
Let’s build a digital presence that feels polished, personal, and uniquely yours.
Available in two levels (Essential and All In) so you can choose the right fit for your season of business.
From social media to strategy, branding to systems, I’ll manage it all so you don’t have to.
Your built in marketing + Ops boss
Perfect if you want to fully focus on running your business